Treat the enterprise as a work of Art

I always regard doing business as doing art creation, and one of the biggest advantages is that I can pursue every product as well as making art works. Make every product as artwork to achieve perfection. Make the product to the extreme. This advantage appears very obvious in the window period of economic development, for example, the Internet industry has caused billions of burning money in recent years, burning the money of investors, we talk about the change of the Internet. At this time, powerful and product oriented enterprises will emerge, and the market will begin to pay more attention to value than price. Then you will have a good time. When the time comes for good money to expel fake money, excellent enterprises will stand out.

Do it as an artist

In an artist's mind to do, to imagine, rich imagination and thinking mode. It will be a good start with such an idea, and there will be a lot of thinking space. I also like planning, such as making a project, but it's hard for me to achieve the best of many things like a craftsman. I know this is not my strong point, but it is exactly our team's strong point. Our current company's team, including the president and some of the following cadres, are all science majors. Their high logical and rational thinking just makes up for my shortcomings. I am more liberal, and they will be able to accept it. They will turn what I imagined into reality, which is the most important thing. If a company uses a thinking mode, it is very dangerous, but my management team and I are complementary and different thinking.

Quality makes enterprise long-term

There are many century old stores all over the world, especially in Britain. Our company has been in this industry for 20 years. Now we do have shopping malls in every city, which are the most popular in the local area. Shenyang shopping mall has the most people in Taiyuan street, and our rent is also the highest. The word-of-mouth of the market has not changed for so many years, and it is still a favorite place for consumers, especially young people. This phenomenon is not only in Shenyang, but also in other places. The reason is that we have seen some enterprises abroad, they will focus on one thing. A product, has been done for 40 years. In Australia, I saw an old man who had opened a lobster shop. After 40 years, they opened a shop in a basement. The old man always made that product and dish. I asked him, there are many people queuing outside your shop every day. Your shop is so small. Why not make a chain store. He said no, he wanted quality. If he did more, my quality would not go up. He does not ask for quantity, but for quality. This has touched me a lot. It can be seen that the best enterprises in the world are not the biggest, but the longest.

Focus is the cornerstone of improving enterprise quality

This is focus, focus on one area. So many years in Taiyuan street, almost every three or five years from the beginning to now, there is a larger commercial enterprise opening around us, and then it will have a great impact on our passenger flow and business households. But it soon disappeared. Then there was a second opening, which disappeared for some time. So people from the company often tell me, "Guo Dong, we have met an opponent." I say that we have no opponent. Our biggest opponent is ourselves. If we continue to focus on ourselves, we will take the best commercial real estate enterprises in the world as an example, learn from them, improve and improve constantly. Even if you have thousands of competitors and competitors, it doesn't matter, don't care. Because we have no way to prevent others from competing with us, the only way is to constantly improve ourselves.

Well done enterprises have no limitations

We have always been committed to the development of cities above the provincial capital and the first tier cities, but also to choose the position of commercial core, so that the speed of development will be limited. In fact, it's hard to choose such a position, but I'm glad to see that our opportunity has come, because in the past, when the economy was good, we didn't have the opportunity to get a good project. Too many people have conditions and backgrounds to get good projects, we can't get them. Now these projects with good location are in recession, even empty shell. This is the best time for us to pick up projects.

I understand that business doesn't matter whether it's underground or on the ground. As long as we do well, its concept is right. Business can be underground or on the ground. We are not limited to underground.